Strategic sustainability partnership and social cause marketing development services have long been a cornerstone of the work that Kevin and his partners perform.
Sustainable sponsorships and cause-based marketing platforms have long been a cornerstone of our work – we were doing “purpose” long before the term was coined.
We have developed sustainability-based partnerships and green-themed sponsorship programs with properties such as Sonoma Raceway, the San Francisco Giants, the Exploratorium, Outside Lands Music and Arts Festival, Players for the Planet, Grounded Summit, and West Coast Green, among others.
A well-developed sustainability partnership builds awareness and stimulates engagement within the community for important missions like volunteering to renovate public spaces in high-need communities; developing new renewable energy projects; driving energy efficiency and safety initiatives; helping properties attain LEED certification, access carbon credits and more.
We help properties shape their sustainability efforts through partnerships to attract corporate funding, stakeholder engagement and community support. Please visit our companion site at SustainableSponsorships.com for more details.
Social Cause or “Purpose” Marketing
When well-designed and correctly implemented, cause or purpose-based marketing is an effective means for raising awareness, developing committed audiences and raising funds for a social cause organization while generating visibility, audience connection, access to content and revenue for the partners supporting the initiative.
This work serves as the basis of all we do. Whether creating a racing festival to raise awareness for cancer research for Canary Foundation; helping organizations like NASA and National Geographic with education programming; or developing partners to fund new parks and other civic assets, we have the thinking and experience to establish a program that will drive a major cause initiative forward.