Sustainability sponsorships are an effective means for addressing environmental issues and positioning clients and their partners as green leaders through cause marketing partnerships.
The fundamental approach is for brands to drive their sustainability interests or green product adoption and sales through work with properties that are seeking to become more sustainable themselves. It’s a win-win—for consumers and our environment.
A form of social cause programming, sustainability sponsorships drive action that address the most important issue of our time: climate change and its myriad impacts.
Read our experiential marketing case studies for more details on this unique work of which we are extremely proud.
We have a robust network of relationships and ample experience in the space to be effective facilitators of partnerships that drive environmental action. We are currently supporting Grounded, a new non-profit created to accelerate solutions for the climate crisis that produces an annual Summit.
We have conducted extensive work in support of brands and properties seeking to be more sustainable, including over a decade of helping PG&E green a diverse array of properties including the Exploratorium, Outside Lands, California Academy of Sciences, Mill Valley Film Festival, Marin County Fair and many more.
Over 12 years supporting PG&E, we played a pivotal role in helping to green what is now the San Francisco Giants’ Oracle Park, the most sustainable ballpark in the country; we also supported Sonoma Raceway’s innovative “Accelerating Sustainable Performance” program which supports green action in an unlikely environment.
We collaborate with the Green Sports Alliance, an organization comprised of brands, leagues, teams, colleges and NGOs that come together to advance sustainability through sports and entertainment properties.