• 360 Ignacio Blvd., Novato, CA, 94949
  • 415 883 8777
  • kevin@bartrampartnerships.com

News

About

Kevin Bartram

For 25 years, Kevin Bartram has consulted with some of the most prestigious brands and organizations in the world on the art of engaging in successful partnerships and innovative sponsorships.

13. K. BartramFKevin’s work has led directly to over $1 billion in economic impact while addressing the most substantial needs of brands and partners alike. All of this while he focuses on addressing significant human issues and seeks to balance profit and meaning, believing the two concepts co-exist and the best partnerships generate a positive social impact. While many seem to be starting to embrace this philosophy, Kevin has been espousing this socially responsible position throughout his long career.

DOWNLOAD KEVIN’S CV

Our Team

Based the scope and nature of many of our projects, we call upon the best and brightest like-minded professionals to help carry out our partnership-driven projects. However, by maintaining a small boutique agency, we keep overhead low and ensure direct support to all our clients.

Principles

Clarify needs and offerings that can be used to attract the best partners possible for a given campaign, venue, or program.

Connect the most like-minded partners based on a range of inputs and direct knowledge of brand and property needs.

Facilitate relationships and blend mutual interests to create the value exchange needed to generate success for all involved.

Align the mission and intentions of partner organizations, keeping the bottom line for all parties involved top of mind.

Career Highlights

The following are examples of Kevin’s work over the past two decades of partnership development. Kevin played various leadership roles in each project listed.
READ MORE

Major Events

SF Super Bowl 50, Golden Gate Bridge 75th Anniversary, America’s Cup, Outside Lands Music Festival, San Jose Grand Prix, MLB FanFest

Venues & Naming Rights

Pacific Bell/AT&T Park, Save Mart Center, Mondavi Center, Wells Fargo Center for the Arts, BC Place, new venue assessments for several major brands and high-profile properties

Sustainability

PG&E, SF Giants, Mill Valley Film Festival, Exploratorium, West Coast Green, Sonoma Raceway, Green Festival, California State Fair, Amyris, Kapalua Resort

Corporate Consulting & Support

Wells Fargo, Pepsi-Cola, Clorox, SunPower, Anheuser Busch, Citibank, NBC, Salesforce, Cisco, Genentech, Panasonic

Nonprofit Partnerships

Walt Disney Family Museum, Bay Area Discovery Museum, Golden Gate National Parks Conservancy, Canary Foundation, and California Film Institute/Mill Valley Film Festival, Esalen Institute

Social Cause

Cisco Systems NetAid, National Geographic Caravan, Akamai Magic of Math, NASA STEM, Habitat for Humanity

Government

Cities of San Francisco and Sacramento, Santa Clara Convention Center, California State University, University of California

Partnership Philosophy

Partnerships, when effectively designed, negotiated and activated, can address any challenge, advance any cause and fund any purpose. The key is to genuinely design the partnership offering so that all parties involved receive the value needed to engage and sustain the relationship.

READ MORE

Partnerships vs. Sponsorships

Partnerships, when effectively designed, negotiated and activated, can address any challenge, advance any cause and fund any purpose. The key is to genuinely design the partnership offering so that all parties involved receive the value needed to engage and sustain the relationship.

An effective sponsorship is a partnership through which a funding entity, usually a brand, accesses certain rights and audiences that drive business and create long-term customer relationships. Many sponsorships are not successful because they do not genuinely address true sponsor needs, which leads to underperforming sponsorship efforts and unsustainable relationships. By taking a true “partnership” approach to sponsorship development, organizations of all types will be more successful with their efforts.

While such sponsorships have long been prevalent in sports and entertainment, these partnerships can be devised for a wide range of sectors: nonprofit, government, social entrepreneurs, culture and education. The key is to approach this work in a true spirit of partnership with an offer of real value while also extolling the virtues of the organization’s mission.

Taken to a higher level, partnerships can address the most substantial issues faced by humanity, including those impacting the environment. We specialize in the creation of Sustainable Sponsorships, partnerships that drive the green agenda of all involved, and seek more work in this space. We strongly believe that partnership is the key to human achievement and long-term viability and look to apply our knowledge and systems in a high-impact, meaningful form.

Our Valued Clients

Below is just a sampling of some of the relationships we've cultivated over the years.
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img
carousel-img

Comments are closed.